John Twohig submitted the following stories to BizSugar

The debate over marketing, digital or otherwise, being a cost or investment has raged for decades. In this post I review a report by PR20/20 which proves that when viewed as an investment the results can be exceptional. Read More
There is currently a debate around the business model, Social Business, is it the correctly name for the emerging digital business model emerging from all the disruptive digital technology? Is this post I give my opinion, for what its worth. Read More

Social Business, The Digital Business Model?

Social Business, The Digital Business Model? - http://tweakyourbiz.com Avatar Posted by John Twohig under Online Marketing
From http://tweakyourbiz.com 2987 days ago
Made Hot by: businessgross on April 12, 2013 9:29 am
The Social Business Model is new and evolving. It delivers RoI to companies that plan and strategize correctly. Read More

Social Media Marketing: Is There ROI?

Social Media Marketing: Is There ROI? - http://tweakyourbiz.com Avatar Posted by John Twohig under Online Marketing
From http://tweakyourbiz.com 3008 days ago
Made Hot by: Digitaladvert on March 21, 2013 5:10 pm
The report that I quote in this post is well researched and allows us to safely say that an RoI does exist from Social Media Marketing Read More
Leadership is; a quality a learned behaviour, which not all people are blessed with the ability to do. "The man/women in the Arena" is a leader, a risk taker, a decision maker. Read More
Bill Gates success can be tracked back to his "Autobiographical History" as this laid the foundations for his development into one of the most successful business people of our generation. Read More
For a person to become a leader he/she has to understand who to interact with people. To become a true/great leader you have to understand yourself and be comfortable with your failings. This allows you to be authentic and increases your ability to connect with others around you and provide leaders Read More
Personal satisfaction at your level of effort is the real measurement of success. Victory is in the effort, the result can be failure as well as success, the result is irrelevant. Read More
Mahatma Gandhi wrote the Full Effort is Full Victory, this is paraphrased by me. The satisfaction is in the effort, not necessarily the result of the effort. Read More
Online has become a very powerful marketing tool in a very short space of time and a lot of legacy channels are now using the online space, migrating to a degree. where is this leading us? Read More
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