Too many companies buy marketing automation and then don’t use it. Thinking about taking the plunge? Don’t do it until you can answer these 5 questions.
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RightSourceMarketing submitted the following stories to BizSugar
Why You Should Buy Marketing Automation, But Not Right Now
Posted by RightSourceMarketing under MarketingFrom http://www.rightsourcemarketing.com 3297 days ago
What Does Your Company Need? Style Guide or Content Guide?
Posted by RightSourceMarketing under MarketingFrom http://www.rightsourcemarketing.com 3318 days ago
Many companies have internal style guides, but few have true content guidelines. What’s the difference, and why do you need both?
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Choose Your Marketing Firm: Sheep, Wannabes, or Leaders
Posted by RightSourceMarketing under MarketingFrom http://www.rightsourcemarketing.com 3324 days ago
Whether you’re looking for a marketing partner or seeking a job with a marketing agency, you need to understand the three types of marketing firms.
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Best Conversation Hearts for the Content Marketer
Posted by RightSourceMarketing under MarketingFrom http://www.rightsourcemarketing.com 3333 days ago
Some conversation hearts seem tailor made for the content marketer. Find out which ones will spice up your content marketing romance.
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Stuck in a Story Structure Rut? 5 Tips for Breaking Out
Posted by RightSourceMarketing under Online MarketingFrom http://www.rightsourcemarketing.com 3339 days ago
Every good story has some sort of structure, and in content marketing, you can lose your audience fast without it. 5 new approaches to story structure.
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Vetting an Outsourced Marketing Agency? 6 Questions to Use
Posted by RightSourceMarketing under MarketingFrom http://www.rightsourcemarketing.com 3346 days ago
Choosing an outsourced marketing agency that is the right fit for your company isn’t easy. 6 questions to ask to lock in the right partner.
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Finding Freelance Writers for Specific Industries
Posted by RightSourceMarketing under MarketingFrom http://www.rightsourcemarketing.com 3356 days ago
There is no shortage of freelance writers, but finding one who can write credibly about particular industry verticals can be tough. Here’s some advice.
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What Did 2014 Teach You About Content Marketing?
Posted by RightSourceMarketing under MarketingFrom http://www.rightsourcemarketing.com 3360 days ago
Made Hot by: FutureVision on January 18, 2015 4:05 am
Looking back at what you’ve learned is as important as looking ahead. Right Source leaders focus on important content marketing lessons learned in 2014.
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10 Steps to a Successful Content Marketing Plan
Posted by RightSourceMarketing under MarketingFrom http://www.rightsourcemarketing.com 3362 days ago
Do you consider your content marketing efforts ineffective? Is it because you have no plan? New 10-step guide to building a content marketing plan.
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What Should Come First? Content or Design?
Posted by RightSourceMarketing under MarketingFrom http://www.rightsourcemarketing.com 3368 days ago
What should come first in a creative project? Design or content? Get the answer and tips for how to make a design project work.
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