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Selling isn't just for professional salespeople anymore. Entrepreneurs in all business categories need to master the art of the sale. This article will help explain why sales is such an important skill, and what resources to use to improve your selling ability. Read More

By monitoring conversations on social media, the Girl Scouts saw that it wasn’t always easy for interested consumers to find a Girl Scout to purchase from during cookie sales season. They ventured into Twitter Ads to see if they could solve the problem, and the results are staggering. Read More

The digital landscape is ever-changing, and staying up to date with the latest changes in social media is a daunting task. Old platforms are evolving, and new platforms are entering the game at an unseemingly quick pace. With so much happening all at once, small businesses often give in to the nois Read More

At Cave Social we’ve been creating content for our clients (and ourselves) for close to three years and over time, it’s become somewhat of a science. During these three years, we’ve learned a lot about content marketing – from brainstorming to publishing and all the steps in between. Here's the fo Read More

These 25 books are sure to make you think about (and possibly reconsider) your daily routine, decisions, and overall growth strategies. Choose the book that you think you know the least about, and set aside some time in the evening to learn. Read More

Society’s obsession with video continues to grow. Just look at content creation monsters like Buzzfeed and Movoto making the switch from written articles to video to increase their social shares. Marketers are following the trend to keep up with the curve and the internet is showing the proof. Here Read More

Our companies 5 favorite business books, and why we love them so much. Some of the books are mainstream, others you've probably never heard of. If you're looking for something to read at night, you've found your article. Read More

Sometimes, it's the little things that end up costing you business. Don't fall victim to any of these 4 little mistakes - they can have big implications. Read More