Macromax submitted the following stories to BizSugar

According to BIGresearch's Simultaneous Media Survey, the effectiveness of product placements varies by product category and consumer group. Consumers indicate product placements have the most influence on their grocery purchases with 14.8% saying so, up from 13.0% one year ago. Electronics and apparel round out the top three categories most infl Read More

Marketing to Your Customer Types

Marketing to Your Customer Types - http://www.small-biz-marketing-tips.com Avatar Posted by macromax under Marketing
From http://www.small-biz-marketing-tips.com 4032 days ago
Made Hot by: on July 4, 2008 7:48 pm
If you're like most small businesses, you are marketing to all your customer types in the same exact way. But what if I told you doing this is a very ineffective way of obtaining new customers? The fact is that everyone comes to your business at a particular stage. Some people are just hearing about your company for the first time, others kno Read More

How to Outsource Your Brain for Fun AND Profit

How to Outsource Your Brain for Fun AND Profit - http://www.searchinfluence.com Avatar Posted by macromax under Strategy
From http://www.searchinfluence.com 4032 days ago
Made Hot by: RickMick on July 7, 2008 3:57 am
A great article on why you should outsource some of your work and a little info on how to do it. Read More

Flash Files Can Now Be Indexed by Search Engines

Flash Files Can Now Be Indexed by Search Engines - http://www.techcrunch.com Avatar Posted by macromax under Online Marketing
From http://www.techcrunch.com 4033 days ago
Made Hot by: on July 6, 2008 3:45 pm
For most people on the Web, if Google or Yahoo cannot find something, it doesn't exist. That has been one of the biggest drawbacks to creating a Website or application that displays itself as a Flash (SWF) file. Search engines could see the file, but they could not see what was in it. Until now. Adobe has come up with a way for the search engin Read More

Justices Favor Workers in Cases of Bias Retaliation

Justices Favor Workers in Cases of Bias Retaliation - http://www.nytimes.com Avatar Posted by macromax under Legal
From http://www.nytimes.com 4068 days ago
Made Hot by: on May 30, 2008 12:57 pm
The Supreme Court on Tuesday adopted a broad reading of two federal civil rights laws to protect employees from retaliation when they complain about discrimination in the workplace. Retaliation complaints are a growing subset of workplace discrimination cases, because it is often easier for employees to demonstrate that they were retaliated aga Read More

Don't upgrade to Windows XP SP3 just yet!

Don't upgrade to Windows XP SP3 just yet! - http://www.eweek.com Avatar Posted by macromax under Technology
From http://www.eweek.com 4078 days ago
Made Hot by: on May 20, 2008 5:50 pm
A rebooting problem related to the release of the Microsoft Windows XP Service Pack 3 is continuing to cause problems with certain Hewlett-Packard desktops that use AMD processors, although a new patch is expected in a few days. The problem with SP3 first began appearing a few days after Microsoft released SP3 for its XP operating system. In a Read More
In order to gain insight into the effectiveness of your Web site (and, ultimately, your interactive campaigns), you must have some form of Web analytics in place. While there are numerous tools available, such as those from WebTrends, Omniture and Coremetrics -- all of which will help you to track and monitor the traffic performance of your site - Read More

To Catch a (Hacking) Intruder

To Catch a (Hacking) Intruder - http://bmighty.com Avatar Posted by macromax under Technology
From http://bmighty.com 4078 days ago
Made Hot by: on May 22, 2008 2:22 am
Securing your smaller business' data is critical to its survival. But how do you secure your network if it's been hacked? More important, how can you tell if you've been hacked? Jimmy Ray has all the answers Read More

Looking Up: Export Opportunities for Small Businesses

Looking Up: Export Opportunities for Small Businesses - http://www.kiplinger.com Avatar Posted by macromax under Global
From http://www.kiplinger.com 4078 days ago
Made Hot by: on May 21, 2008 4:17 pm
Selling overseas isn't just for the big boys. The weak dollar -- boosting exports and growing demand for an increasing variety of products -- makes this an ideal time for small businesses to join the party. The U.S. Department of Commerce is eager to play matchmaker, helping to find and screen potential overseas partners and customers. Its Gol Read More
The definition of spam has effectively changed from “unsolicited commercial email,” to the more general definition of "unwanted" based on a recent survey. The survey sought to determine consumers' perceptions of what spam is, why they report emails as spam and what they think happens when the “report spam” button is clicked. - Over half of Read More
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