A blog should be at the heart of every business’ marketing strategy. In this post I’ll look at how you can go about writing one that achieves your brand goals, keeps people coming back to read more AND increases sales.
So what makes a great business blog?
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Marketingnerd submitted the following stories to BizSugar
The 5 traits of a great business blog


From http://www.marketingnerd.co.uk 2994 days ago
How to spend less and get more from Google AdWords


From http://www.marketingnerd.co.uk 3041 days ago
Made Hot by: thecorneroffice on April 18, 2014 7:32 pm
Google AdWords comes a bewildering array of options to choose from, and a lot of advertisers find they spend a lot of money very quickly. In my experience, I would say that nine times out of ten this is because the account manager isn’t setting up the campaigns correctly.
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Taking back control of your online reputation


From http://www.marketingnerd.co.uk 3065 days ago
There have never been more ways for consumers to express their opinions and to be heard. They are also a trusted source of information for many potential customers who are searching for your products/ services.
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How to get people to interact with a business on social media


From http://www.marketingnerd.co.uk 3190 days ago
Creating your social media profiles is the easiest part of any social media strategy. Getting people to actually engage with you via Twitter, Facebook, Google+ and alike is where the real hard work starts.
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Your welcome email is your most important piece of customer marketing


From http://www.marketingnerd.co.uk 3213 days ago
Your welcome email must be much than just a simple hello or confirmation of the order. This is your customer’s first window in to your business and the product they have bought, so it has to be a good one. From how it looks, to what it says and what it asks them to do, it all needs planning.
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Teach yourself how to make an infographic & promote it


From http://www.marketingnerd.co.uk 3266 days ago
Made Hot by: justretweet on September 5, 2013 10:59 am
Creating a beautiful, informative and original infographic is a skill that takes time and planning. Here are some great articles to help you define your infographic strategy and make them a success.
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SEO in the nofollow age


From http://www.marketingnerd.co.uk 3271 days ago
Made Hot by: justretweet on September 7, 2013 11:44 am
The SEO industry has taken a serious battering over the past year or so. Google’s algorithm updates have put a huge dent in the traditional quick win tactics employed by many SEO professionals and agencies. So where does that leave website owners who want to build links naturally to rank well?
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6 essential tips for successful content marketing


From http://www.marketingnerd.co.uk 3292 days ago
Made Hot by: maestro68 on August 16, 2013 5:21 am
The purpose of any content marketing is of course to be read, shared and linked to. This sounds so simple, but as I’m sure anyone who uses content marketing as part of their strategy and is reading this knows, actually doing it is a whole other ball game. Doing it consistently is the holy grail.
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The essential digital PR task list


From http://www.marketingnerd.co.uk 3329 days ago
Made Hot by: centrifugePR on July 9, 2013 8:35 am
Modern PR is changing, and it is changing fast. Where once there were clear divisions of responsibilities between PR and and the online team, the reality of modern marketing is these lines are blurring. List article goes through the key tasks for any modern PR professional.
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40 ways you can reward your brand fans right now


From http://www.marketingnerd.co.uk 3345 days ago
Made Hot by: centrifugePR on June 23, 2013 4:42 pm
Brand fans are the lifeblood of any business. They refer new customers, leave positive reviews online and even defend you from criticism. They also buy more frequently, stay longer and buy more expensive versions of your product. Here are 40 ideas you can implement right now to reward your brand fa
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