Msmiciklas submitted the following stories to BizSugar

Shane Gibson provides some awesome insight into the fear of selling, sales as a life skill, and getting comfortable with the sales process. Read More
Is marketing EQ becoming more important than IQ? If building a successful brand depends on creating an emotional connection with your target audience, is your level of emotional intelligence as a marketer becoming as important as your ability to implement marketing tactics? As social media and online marketing continue to provide infinite acces Read More

The Search Engine Marketing Gap

The Search Engine Marketing Gap - http://www.intersectionconsulting.com Avatar Posted by msmiciklas under Online Marketing
From http://www.intersectionconsulting.com 4187 days ago
Made Hot by: on January 28, 2009 2:00 am
As consumers continue to use search engines as the primary tool for researching products/services and for finding solutions to their problems, are small business owners keeping pace with a commitment to search engine marketing (SEM)? Read More
Every small business, product, service or brand goes through the process of building and maintaining trust with customers, a target audience or wider stakeholder group. Essentially, an organization's behavior in a number of different areas acts as a “trust filter” - positive actions let trust flow through while negative actions block trust. Read More
New Marketing should prompt small business to re-think the way they reach their target markets. Read More

The Small Business Marketing Cycle

The Small Business Marketing Cycle - http://www.intersectionconsulting.com Avatar Posted by msmiciklas under Management
From http://www.intersectionconsulting.com 4206 days ago
Made Hot by: on January 8, 2009 4:20 pm
This graphic outlines 6 phases in the business cycle and provides basic advice, resources, etc for each step. Read More

4 Small Business Lessons from General Motors

4 Small Business Lessons from General Motors - http://www.intersectionconsulting.com Avatar Posted by msmiciklas under Management
From http://www.intersectionconsulting.com 4208 days ago
Made Hot by: on January 7, 2009 7:07 pm
GM recently took out an ad in the Automotive News apologizing to the public and admitting to a series of strategic errors that have led to their current state of affairs. What are some of the lessons small business could learn from GM? Read More
In order to retain the attention of prospects and clients visiting your small business website, the content you present needs to be organized, easy to read and search engine compatible. Writing for the web is different - Web users have limited attention spans, tending to scan pages for specific information rather than reading all content. Read More

Using “New” Event Marketing to Promote Your Small Business

Using “New” Event Marketing to Promote Your Small Business - http://www.intersectionconsulting.com Avatar Posted by msmiciklas under Marketing
From http://www.intersectionconsulting.com 4218 days ago
Made Hot by: on December 29, 2008 10:51 am
Organizing an educational event, seminar or conference is a great way to get out of the office and network with prospective clients and promote your small business within your community - But how do you minimize some of the risks associated with educational event marketing i.e. high costs, creating buzz, offering value, etc? Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!