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We all define success differently. For some, it might be the ability to purchase a nice car or take a fabulous vacation. For others, it might mean being able to provide for one’s family. I think it’s important to take the time to explicitly define what success means to you. And of course, you don’t Read More

Today, tens of thousands of people are considering starting a home based business, and for good reasons. On average, people can expect to have two and three careers during their work life. Those leaving one career often think about their second or third career move being to their own home. Read More

Like most of us running small businesses, you’ve probably heard a lot about the explosion of social media and its most prominent players, Twitter, Digg a Read More

As content marketing evolves from a product-oriented approach to a focus on telling stories and providing non vendor-specific information, marketers are acting more and more like journalists rather than salespeople. Stuffing content with keywords or feverishly building backlinks is out, while craft Read More

Content marketing is not just a growing trend — it’s a growing necessity to succeed in today’s marketplace. With over 70 percent of marketers increasing their budget on content this year, it’s imperative that they understand content marketing best practices before diving in too quickly. The followi Read More

Scott Gerber is the founder of the Young Entrepreneur Council, a nonprofit organization that promotes youth entrepreneurship as a solution to unemployment and underemployment. The YEC provides young entrepreneurs with access to tools, mentorship, and resources that support each stage of a business' Read More

The tools and services you need to create professional webpages are at your fingers tips. In some cases they are free, in other cases, you can pay for real power under the HTML and style sheets." lang="en-us Read More

The singular purpose of any blog is to attract an audience and eventually a readership, but to do this content is needed. Lots of content. A blog is simply a way to share content, so are social networks, and so are search engines. The sharing of content is the glue that makes them all work. Read More

Most employers seem to agree that good employees display qualities such as dependability, punctuality, initiative, a positive attitude toward the job, ability to get along well with others, flexibility, motivation, organization, and an ability to perform assigned duties. And most individuals prepa Read More

Recently a client told me a wonderful story about how a change of attitude helped her to keep a valued employee.
Angry and grumbling about one of the provisions in the company policy, the employee asked for a private meeting with my client, the owner of a small sales company, and began to tell her Read More