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"Your brand is what people say about you when you're not in the room." - Jeff Bezos, Founder of Amazon Read More

The message to business owners with respect to inbound marketing is commit for the long haul or don't waste your time and money. Beware of anyone who tells you otherwise. In the long run, if you're not doing inbound marketing, I would wager that your competition is. The question is are you in it fo Read More

As web designers, the team at Brandca constantly adopts new tactics to improve user experience while making our customer's brands shine at the same time. We've designed sites on several platforms, including HTML5, WordPress, Magento and many others.

Last fall, we were awarded the HubSpot Design Read More

Content marketing is everywhere. It's in your social feeds, your email inbox, and on your favorite websites. Take your dog to the veterinarian, and they'll probably remind you to check out their latest blog post on your way out the door. Whether you need to fix the drain in your kitchen sink, grow Read More

What's your inbound marketing conversion rate? Drawing visitors to your website is a great start, but visitors alone don't make inbound marketing tick. It's turning visitors into qualified leads that really matters. Read More

We're big fans of HubSpot - we manage inbound marketing programs for our customers on the HubSpot internet marketing software and we use it in our own company. In August of 2014, HubSpot introduced a CRM product that is tightly integrated with the marketing software, giving firms a complete sales a Read More

As someone who's been a management consultant for over 20 years, I've learned how to be a good one the hard way. I've made some mistakes in my time, but I've learned from every single one of them. I've also hired several management consultants since starting my internet marketing consultancy - some Read More

Too often, website developers get some initial input from their clients and then go away to design and develop the website. This results in two possible outcomes. In the first outcome, the designer gets it right and the client is happy. Everything's good. More often, the client isn't happy and eith Read More

Many professional services firms are great at what they do, but struggle to produce enough leads to grow their business. What would you say if I told you that there's a way to generate new opportunities for your firm without cold-calling or mass email blasts? The answer is marketing automation. Read More

You've launched your new company, and it's a dream come true. You have an idea, a plan, and a small, solid team of hardworking people you trust. Sure, there's a bit of chaos to manage, but you know the most successful businesses were all forged in the fire. You welcome the challenge, and your team Read More