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Google's latest development - AI Overviews - dramatically changes how users interact with SEs and impacts organic traffic to websites. Check out the latest study published on our blog where we examine the frequency, placement, and impact of AI Overviews in Google Search, for 8,000 Keywords. Read More

Understand whether link building is something worth your time and effort or if you should get rid of it ASAP.
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Mordy Oberstein, Head of SEO Branding at Wix, argues why SGE & AI can actually be good for business and discusses what role SEOs have in this new, SGE world. Read More

Antoine Eripret, SEO Lead at Liligo, delves into the limitations of Google Search Console's user interface and presents alternative methods for accessing MORE search performance data. Read More

The best way to improve your social media ROI is to always keep in mind it's directly connected to the quality of content in your marketing strategy, and the rest follows naturally. Read More

The Advanced Web Ranking 2017 SEO Stats Report maps out behaviors and trends among freelancers, in-house marketers and agencies. The main driver of the survey was finding out how professionals like you do their work, and for that we tried to formulate the most relevant questions. Read More

If it's all been said about content outreach, why do we marketers still talk and write about it so much? Perhaps we still need to review our steps and be more thorough with each process. It's not all about the quality of the content, but also about matching it with the publishing site, about releva Read More

Adding infographics to your content mix is a must, but for many marketers there are quite a few obstacles - such as lack of skills and resources -, whereas outsourcing is costly. Learn how to make infographics yourself. Read More

Social media and SEO have worked hand in hand for many years now, with the first proving it can deliver more and more value in terms of brand awareness, customer acquisition, reach and engagement. But to do social media right, you must adapt your strategies to each platform and its particularities, Read More

Social media also raised the question of measuring ROI for those resources spent executing it. A simple and efficient equation you can adapt to your existing strategy, and breaks the process down into three easy to implement steps. Give it a look and see how it might help you. Read More