Google is unleashing its Mobile-Friendly update 21st April. As a result it sets a deadline to get websites optimised for mobile search results. This is the ideal time to look at technical seo as a whole.
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Google’s Mobile Update: Time For Technical Optimisation?
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From http://www.koozai.com 3409 days ago
Custom Audience Targeting With Facebook
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From http://www.koozai.com 3472 days ago
I didn't know much about Facebook's Custom Audience Targeting so I dug around and wrote up what I found. It looks a terrific platform for businesses looking to reconnect with their database and or finding 'lookalikes' to broaden an audience.
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Video: How To Upgrade To Universal Analytics Using Google Tag Manager
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From http://www.koozai.com 3817 days ago
I have a go at explaining a considered approach to upgrading to Universal Analytics and also bring Google Tag Manager into the process.
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Using Webmaster Tools Search Query Data For SEO Action
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From http://www.koozai.com 3822 days ago
Since the revamp of Webmaster Tools Search Query data, is there any SEO gains to be had? This post looks at how to use the data to inform on page optimisation.
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How To Use Customer Modalities For Conversion Rate Optimisation
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From http://www.koozai.com 3934 days ago
Customer Modality essentially segregates audiences into four overarching customer segments. The four groups are defined by the intersection of decision speed (fast vs. slow) and decision driver (logic vs. emotion).
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An Introduction To Attribution Modelling With Google Analytics
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From http://www.koozai.com 3990 days ago
Attribution modelling is an insightful way of interrogating Google Analytics and I have a look at how this data can be extracted and understood.
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Comment Spam: Why I Hate It and How to Stop It - Koozai Blog
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From http://www.koozai.com 4035 days ago
Since the Dawn of the Web, We've Been Subjected to Spam. Today, Comment Spam Gets More Human and Harder to Filter. Are We Doomed to Drift Over it Forever?
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Where to start with Twitter Cards, Facebook Open Graph and Google+ Markup
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From http://www.koozai.com 4036 days ago
Social mark up, is it's time now? Been around for a while but I've certainly not felt there has been a rush to implement it other than by news sites.
I wanted to get my head around it some more so wrote this up. *How To Use Twitter Cards, Facebook Open Graph and Google+ Markup*
Any good examp Read More
I wanted to get my head around it some more so wrote this up. *How To Use Twitter Cards, Facebook Open Graph and Google+ Markup*
Any good examp Read More
Getting Started Guide to Google Tag Manager for Google Analytics
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From http://www.koozai.com 4060 days ago
Google Analytics Tag Manager guide: using is for traditional async tracking but also for Universal Analytics too.
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The Cambridge Satchel Company: The Social Object Master Class
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From http://www.koozai.com 4084 days ago
The Cambridge Satchel Company Grew From A Kitchen To A Retail Business By Creating A Social Object. I have a look at how the firm leveraged Hugh Macleod's "social object" concept.
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