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Tested Advertising Methods is the classic text by John Caples on how to write effective and scientifically tested copy. John Caples took the craft of copywriting one step further by testing what exactly worked, that is, what brought in the most sales for the client. What else is advertising copy fo Read More

Banner advertising is a powerful method for advertising online that has remained largely unchanged. Other businesses are using the power of banner ads, aren’t you ready to take your share? See what a difference following these three tips can make for your banner ad efforts. For more information abo Read More

Gone are the days when social networking sites such as Twitter and Facebook were hangouts for teens only. Now a lot of adults are using these sites. All social media help in promoting your brand irrespective of what it is. Let me elaborate why social networking sites are beneficial for your online Read More

Advertising for your business is a necessary expense. It is often very expensive, time consuming, and the results are not guaranteed. The use of promotional memory sticks can address each of these issues. Your company's logo, name, and slogan will appear on the promotional memory stick. Consumers w Read More

Local businesses can advertise online with a variety of site, web ad, budget and strategy options to reach customers and generate targeted website traffic. Read More

Anybody looking for a way to plug their services or products have several options available to them. The options can be narrowed down, however, depending on how large their budget is. Large companies tend to choose expensive and more obvious methods of advertising such as putting up billboards or h Read More

A business pro said, “When business is great, it can be profitable advertising; if business is awful, you need to advertise.” Startup entrepreneurs and beginning business owners need to take advertising certainly and so they should think of a good plan at the onset of the business. Sadly, advertisi Read More

Internet advertising and marketing is exciting, challenging, and confusing. It might make or break your web business career and nevertheless several men and women who depend on web marketing do not possess a full grasp in the essentials involved in web marketing. Read More

Boosting your sales with internet advertising for small business is a lot less complicated than you may have thought. The internet is your global market place. If you know how to use it, you’ll be well on your way to higher sales and profit margins. Read More