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Workbox’s WordPress video plugin lets you show multiple thumbnails from YouTube or Vimeo videos on a single page, then plays the videos right on the same page. You can add as many videos as you like, and customize titles, descriptions, order and more Read More

An inspirational, true-life story of online marketing, revisionism, idiocy and redemption. And saving money.
Maybe you have some old marketing assets that can be quickly and cheaply reused! Read More

If you need to take your website down while revising content and going through a regulatory approval process, here's how to do it quickly and efficiently.
This "kill switch" process is good for any company working in a highly regulated industry. Read More

A practical process for building websites for small businesses. Includes a free, downloadable PPT file so you can create a simple site architecture. Read More

Like all product websites, pharmaceutical product websites have to meet the sales, marketing and IT needs of their parent companies. But they also come with a bunch of other requirements that are unique to regulated industries (particularly if the products are non-OTC). Read More

Thinking of outsourcing web development to Russia? A Russian project manager gives some helpful tips on working with Russian programmers. Read More

B2B folks specifically don’t want Flash for their homepage animations anymore. Here are the top four reasons I’m hearing in my conversations with consultants, business owners and online marketers. Read More

It sounds like a bad joke, but Bank of America bought domains that contain their CEO’s name and the words “blows” and “sucks.” And they didn’t buy these domains because they wanted to. They bought them because they HAD TO.

My thoughts on the issue of online reputation management, and how serious Read More

This WordPress plugin allows Google Analytics to track clicks on links to downloadable files without having to code each specific link.
It's great for PDFs, MP3s and other downloadable files that don't typically show up in Google Analytics. Read More

Web analytics confirm what good publishers and editors have always known: you need an assortment of content to attract, engage and retain an audience. But breadth and depth cost. Read More