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As a startup advisor and investor, I’ve met many aspiring entrepreneurs, and I often get asked the question, “I have a great idea for a startup – do you agree that it real potential?” They don’t know that most experts agree the person is more important than the idea, yet I’ve never been asked, “I h Read More

It’s been happening for some time, but business changes, accelerated by the recent pandemic, have highlighted the need for all of us to review our positions, image, and satisfaction at work. As a business consultant, I see and hear all around me people questioning their current and future career in Read More

In this roundup, we've gathered 10 of the best courses AppSumo has to offer, perfect for anyone looking to boost their business or marketing skills. Read More

You can’t succeed in business without an operational model that delivers value to customers at a reasonable price, with an underlying cost that allows you to make a profit. There are no “overrides” – for example, businesses don’t thrive just because they offer the latest technology, or because ever Read More

Want to grow your audience and boost brand awareness on social? Check out these powerful social media branding strategies that are proven to work... Read More

Want to sell on Amazon but not sure which items to sell? Here are the best products to sell on Amazon (according to data)... Read More

How to Set Up Your Online Store in 8 Steps? You come up with a fantastic concept for an online store. Perhaps you were motivated by reading about another successful business. You summon the courage to follow your idea, only to find yourself thinking, "Where do I begin?" To simplify your life, here Read More

In this episode we talk about communication, information and presentation, and how important it is to give the right information at the right time, to the right person. Ta-da! And today we are going to talk about Show Notes.

Show notes what’s it all about? Why should we use it? Or should we?
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With all the changes in paid search engine marketing, it has become more difficult to get a return on your investment. This does not mean that small businesses should forget about this marketing channel.
On The Small Business Radio Show this week, I tackled this subject with Andrew Warden who serv Read More

To attract more leads and close more deals, you need to have a lead magnet in place. What is a lead magnet? At its core, it’s simply a marketing strategy that generates leads by offering potential customers long-form resources in exchange for their contact info. However, there is a lot more to it t Read More