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The following infographic was developed by the content marketing experts at CopyPress. It spells out the reasons to consider behavioral analysis in your marketing and lays out a system for using customer data to improve your marketing campaigns.

The graphic begins with using data analysis to de Read More

Some of the people who send cold emails forget about simple principles such as: being respectful, cheerful, transparent and helpful. Therefore they have a low open rate. Check out how should look like good cold email and use free templates for your email campaigns. Read More

Imagine tooling down the highway at a high rate of speed without the aid of a dashboard – you wouldn’t know how fast you are going, how your car is doing, even if you had enough gas to get to where you were going. Read More

Looking for tips about how to get more followers and Likes on Instagram? We’ve got a lot of advice for you — in fact, it’s the motherlode of Instagram tips!! — so let’s get straight into it: Read More

When done right with the right planning, a business trip can solidify existing relationships, put an important face to your company and perhaps even lead to new relationships — and new opportunities! But it can also be a real drag on your company’s bottom line. And for small businesses, every dime Read More

Social media fails come in all shapes and sizes. From tiny little embarrassments (that you can actually “ride” on to create conversation), to brand-killing disasters that can, potentially, damage your reputation and business beyond repair.

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When you have to be out of the office and on the road with business travel, don't leave without surrounding yourself with the right gear. Try these 9 devices, and you'll be more productive and prepared for just about anything that comes up. Read More

The following entrepreneurs are from countries all around the globe, male and female, and they are reshaping the world in a positive way. These entrepreneurs raise the social bar, proving that business isn’t just about money. Read More

As our daily obligations take up more and more time, taking advantage of the time you spend commuting to and from work becomes increasingly necessary. With that in mind, here are nine podcasts we think are worthy of your time in transit.

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With a myriad of point of sale systems and software available, how do small businesses choose the right one their own specific needs? Small Business Trends has identified 25 point of sale systems small businesses could benefit from. Read More