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When you have a target audience in mind, you will be able to connect with them more effectively. These are the people that you should really know – how they think, how they behave, how they feel, how they grow and change through time. And when you consolidate all this information together, you woul Read More

At the end of 2015, Twitter announced a brand new feature for all of their users, which is what I am going to be sharing with you today; Twitter Polls. Read More

Ivan Widjaya has been a web publisher since 2008, running sites such as Noobpreneur, Biz Epic and Previso Media, among others. If you’re interested in building your own business as a web publisher, you can take some notes from Widjaya’s experience over the years. Here’s how you can start your own w Read More

If you want to boost job satisfaction and get your employees more engaged, here are ten things you can do to combat common happiness drains from your workplace. Great for small business owners and managers! Read More

It’s not easy to start your own business, and unless you’ve done it before you often have no idea where to begin. We asked 10 respected small business experts to share what they believe is most important when starting a business. Here’s their advice. Read More

As an advisor to early-stage entrepreneurs, I see a lot of dreams, but not so many business results. I’m always excited by the dream, and disappointed by what I perceive as a lack of courage in many people to take the actions required to realize the dream. I’ve always wished I had a magic metaphor Read More

As most marketers know, there is an unbelievable amount of potential in the realm of content marketing. It's perhaps one of the most advantageous marketing strategies brought forth by the digital era. This is due to the fact that, if done correctly, it can work like magic to bridge the gap between Read More

Email marketing usually focus on the mass emails. Yet you can also market using email when you are having general conversations. Here is how you can turn your signature into marketing gold-dust with a free template to help you. Read More

A must-read list of tools, apps and resources that help you coordinate, manage and develop your marketing and business growth this year.
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We often talk about the importance of social media managers and the amazing people who handle social media as a team of one. But often, for agencies, larger enterprises, and even some small businesses, social media is handled by teams of people covering a broad range of skills. Read More