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There’s no question that the COVID-19 pandemic has impacted nearly everyone’s lives in some way. Businesses across the globe have also been affected differently. In fact, more than 100,000 small businesses were forced to close their doors forever because they couldn’t maintain their cash flow due Read More

Read through the following social media editing tips down below, and you'll be far less likely to regret the posts you make from here onward. Read More

Every one of you has had to deal with the conflicting requirements of optimizing your business in the short term versus the long term. In the short term you need customers to find you at any price, and in the longer term you need revenue, profit, and return loyalty. Even a million users on your soc Read More

It’s no secret the world is evolving from traditional media towards the new age of social media. The times are changing and it’s essential for businesses to change with them, and cater to their customer base. Social media has become the best way to get a message across on a mass scale as cost-effec Read More

The Ultimate Guide to Using Digital Marketing for Building Your Audience Philip Kotler, the father of modern marketing once said, successful sellers are concerned with the client first and the products later. Read More

Relationship marketing is important in every business. Clients keep your business running. Getting them is one thing, but keeping them is a whole different story.
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Human beings have needed to be skilled in certain areas in order to get through life. Years and years ago, physical strength and dexterity were key in order to work in many areas as a lot of manual labor was necessary.

While that’s still the case in a lot of areas now, those kinds of positions a Read More

Risks are inherent in any type of size of business. The success of your business is dependent on how well you are able to manage the risks. Read More

Effective content marketing strategies are innovative, up-to-date, and engaging for your target market. They should be available to potential customers no matter how or where they want to make a purchase. Competition is fierce, with almost 70% of businesses actively investing in content marketing. Read More

Today’s consumers want the freedom to search the web for the products and services they need wherever they are online. The buyer’s journey consists of a variety of touchpoints where customers engage with a brand. What is omnichannel marketing? Customers want to know that the brands they purchase fr Read More