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In the world of entrepreneurs and startups, high level relationships are everything. You can’t start a business alone. You need partners, team members, investors, vendors, and customers. But people don’t realize that all relationships are not the same. There are people you only recognize on the str Read More

Everyone talks about how important word of mouth marketing is for modern businesses. It does not matter how big the company is. Using such marketing is always very important and should be a big part of the way in which products and services are promoted. Read More

One of the biggest challenges I have as an advisor to tech entrepreneurs is to convince you that marketing is required for your product, no matter how great it is, just to get it found with today’s information overload. A comparable problem is to get entrepreneurs to market themselves, for the same Read More

As one of the top must-have digital marketing tools out there, Google Analytics can provide with a wealth of data which you might not know can help you come up with killer content ideas. Read on as we discuss in this infographic the ways you can use Google Analytics in your content ideation process Read More

Chuck Mullins, serial entrepreneur and Senior Broker at Quiet Light Brokerage, talks about the things to look out for when buying and selling websites. Read More

You may not think that your one-woman business needs legal counsel, but there are many situations that warrant it. In fact, you may need to hire a lawyer if any of these situations arise. Read More

However well you have planned your marketing campaigns and online drives, there may still be times when your audience reach and interaction is not as high as you would like. There are many different reasons for this, some of which are well-hidden, and these can often be easily fixed with a few simp Read More

I want to write a short note as the editor of this site. I have now finished Seth Godin’s book, This Is Marketing, and then I read the extra material, I saw that I wrote “neophytes,” instead “neophiliacs.”

As a (rational) egoist, I have some issues with the way Seth Godin is talking about selfis Read More

A Good Customer Loyalty Program Motivates Your Customers to Buy More, find out how customer loyalty program can help your online sales.

When it comes to online sales the benefits of a good customer loyalty program is pretty apparent, you don’t have to clip coupons to save money anymore.

Howev Read More

Today I want to inspire you to think outside of the corporate box about how your business should be run. Remember: you’re the #GirlBoss or #BoyBoss. You aren’t beholden to how other companies do things. Make it your own! Set your own rules. Read More