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With all the major social media platforms adopting live streaming, marketers are faced with the question. Which one should they use? Many times they will opt to stream to more than one at a time at the risk of fragmenting their audience. Is this something you are doing? How does this impact the exp Read More

Work as a portrait photographer or as a freelancer in advertising or the media aren’t the only options when building your photography business. Whether you’re an amateur photographer with some quality photos you think people may be willing to pay for, or a professional photographer looking to sell Read More

The most innovative companies already have diversity targets. Upwork CEO Stephane Kasriel says it’s time to add geographical ones with distributed workforces. Read More

Voice mail, it's up to you, but if you don't leave them, you are leaving money on the table, and limiting your sales success. Read More

I know you’re excited to flip the “coming soon” page to the live site. Your mouse is hovering over that publish button. WAIT! Before you go live there are a few things you need to happen. Read More

Young entrepreneurs share fifteen essential questions you should ask yourself when developing a company mission that you are truly passionate about. Read More

It’s no secret that giving your readers exactly what they want is the key to successful blogging. But, just as importantly, you also have to make sure you don’t write the things they really don’t want to read. Read More

You’ve probably heard me and others often say “you must have a blog for your business in case your rented space on social media ever went down.”

It’s like putting all your eggs in one basket. You can’t rely just on any one social network. It’s like putting all your money in one stock or bank. If Read More

Advice is cheap. As a new business owner, you don’t have to take any advice you hear, but failing to listen and learn from someone’s prior experience can cost you a fortune. As a long-time mentor and business advisor, I find it ironic that many look only to friends for advice. They forget that frie Read More

Process, like all things in sales, needs to help move things to close, not just set out rules for how to and not to do things. Don't let it get in your way. Read More