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Are you dazzled and distracted? There are many times when we feel pulled one way or another with business opportunities. But how do you know if one or another is right for you? There is a process, starting with 5 questions that you (and your team) can use to see if it is the right fit. Read More

There has been quite a lot of research exploring risk-taking behavior over the years. Do we really admire the kinds of risks men take more than ones women take? Read More

Many times we think of growing your business as coming from a place of strength and plenty. Start with these 5 ways to grow your business like a resurrection Read More

By Lindsey Harper Mac

In email marketing, less is more. Sending unwanted, too-frequent emails is the quickest way to lose subscribers. Email marketing is the most personal venue for online business communication and you shouldn’t impose on a subscriber’s interest in your business. They signed up Read More

A SWOT analysis is more than an assessment of your small business. It can be your best friend as you plan for the next stage. Read More

Business owners evaluate their employees but it's important to so self-evaluation as well. This tool helps leaders reflect on their strengths and weaknesses. Read More

Launched in 2012, Ready Girls is quite the modern success story.With over 200 stockists in just a couple of months, it's taken hard work and determination to bring an innovative product to market.In this post, founder Aileen Rogers shares some insights from her journey. Read More

For anyone following small business news in Ireland, it seems like the deck is stacked against them. But there are beacons of support throughout the country and one such is the Small Business Advice Programme. In this interview, John McSweeney, project manager, tells us about this business support. Read More

Right before I started to take a bite of Stefan Engeseth’s fourth book, Sharkonomics: How to Attack Market Leaders, the book cover got my attention in a scary way. With a picture of a great white shark, it looked like a movie poster for a thriller like Jaws.

I read the statement (”A stimulating Read More

I realized recently that I've never writing a post entirely devoted to what is a SWOT Analysis. This is a tool that can help you design your strategic plan, objectively see how you and your small business are performing and even provide a few other advantages. What is a SWOT Analysis anyway? Read More