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How can I get more ideal clients to find me?

Notice that I didn’t ask, “How can I find more clients?”

A lot of freelancers ask that question, especially when starting out.

But your mission is to be FOUND by more of your ideal clients. Consider how wonderful it will be when new clients call Read More

Why should clients pick me?

First, put yourself in the client’s mindset.

What is the client looking for? Aside from the usual — a professional-looking website with samples, a great track record, testimonials from past clients, and the like — there’s more. It’s something deeper that the client Read More

Mindy Tyson McHorse continues the discussion on how to figure out what you want in life - and how to get it. Read More

Pam Foster shares 5 actions for accelerating your business growth that will help freelancers get going faster. Read More

Mindy Tyson McHorse challenges freelancers to set more meaningful goals by thinking outside of the box. Read More

Mindy Tyson McHorse gives reasons why freelancers should stop settling for normal - and set big goals. Read More

Mindy Tyson McHorse shares some common mistakes people make when setting goals – and how to avoid them. Read More

There's a lot of misinformation out there about what works in B2B marketing – much of it spread by highly paid consultants with a new technology or channel to hype and an axe to grind.

With that in mind, here are 5 of the biggest lies being told about B2B marketing today and the truth about each Read More

The best laid plans don't always work out.

The fact is, life is difficult. And it seems to get in the way of achieving our goals, doesn't it?

I don't know about you, but I've been sidetracked a number of times over the past two years. My four kids' involvement in many activities is a constant Read More

When you start a business the Carefree way …

It’s a lot easier …

It’s a lot cheaper …

It’ll take less time …

And you can expect to make money faster …

It all comes down to an extremely simple start-up strategy I learned from Michael Masterson: Read More