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What are the pros and cons of a big LinkedIn Network? Should you be a LION on LinkedIn? In this post I analyze advantages & disadvantages Read More

Writing a blog post isn’t easy, but writing a blog post that converts is even more difficult.

You have audience data to dig through, experts to find and quote, data from case studies and reports to find and include to support your topic. It’s really not the quick, few steps process you follow t Read More

When Instagram first launched in 2010, many businesses didn’t feel that their business was suited for this story-telling visual app. However, the app has grown immensely with over 400 million monthly users active and 80 million average photos shared per day. Read More

Followers have a proportional impact on how far and wide your message spreads and the rate at which you get clicks and impressions. Read More

Gibbs constantly gets frustrated with Abby and McGee and all their uber-techy computer gobbledygook because he views it as fluff. The unnecessary details prevent Gibbs from solving the case: his primary goal. Your site visitors’ mission is to purchase products or services.
Without realizing it, bu Read More

Advice from social media experts, who just spoke at America's Small Business Summit, on how small businesses can best use social media. From realizing that top 5% of online videos can deliver more GRP than primetime television on a Thursday to advice on selecting right platform- a nice rundown. Read More

Hi guys, welcome to the latest edition of the Content Champion podcast. I'm really excited because this is episode number two in the Authority Content Experiment (ACE) - where you can watch over my shoulder as I build a niche authority site from scratch. If you want to follow me on this ACE journey Read More

If you are a Small or Medium Enterprise (SME) owner looking to stay abreast of competition, then you should read and execute these suggestions that will help you immensely in improving your brand value and return on investment in 2016. Read More