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Having a LinkedIn account will help you make better follow-ups. You can even use a tool to find out if your prospects make the headlines and congratulate them. See what other useful ideas can improve your #marketing strategy. Read More

Never end your calls by saying "I'll get back to you in a couple of days". You're basically throwing potential successful #sales out the window. Set a time and date with your #leads and your follow-ups will be more powerful. Read More

Information Security professionals have every reason to fear breaches, and prepare Data Breach Response Plans for exigencies. However, the growing sophistication and nature of attacks continue to catch experts off-guard and render their response to the cyber-attacks ineffective.

It is of little Read More

In this increasingly competitive environment, you want to ensure you’re maximizing everything to have a leading edge. One of the important parts of any business that quite often is overlooked, is ensuring your logo is completely on point to capture the attention of your market.

Logo color has a Read More

The best way to check how your business is performing is to measure organizational goal achievement against time and resources used. This is bound to reflect the way your employees have performed, and your employee performances in turn can be seen in the shape of the reports you generate through yo Read More

Content Marketing Boosts Your Bottom Line!

When content marketing is performed will skill and precision, your business is almost put on autopilot. Learn a formula for content writing that will define your brand, evoke emotion in your readers, and lure readers into becoming clients. Read More

What type of CEO do you want to be? Take a look at this infographic by GetVoIP.com which details six types of toxic CEOs that are destined for failure. Read More

The military has long recognized that machine guns are force multipliers for rifles, but businesses have been slow to capitalize on this concept. Sometimes all the planning in the world isn’t enough for business survival, when things change as fast as they do today. Every business, especially start Read More

You will be pivoting your business in your lifetime, whether you are a new startup, or a mature company like Motorola or IBM. You can count on it and plan for it, or you wait for the next survival crisis brought your way by this rapidly changing world. You can even give it a more elegant name, like Read More

Anyone can contribute to popular media outlets as long as you have something unique to say and value to add. Here is a step-by-step guide for you. Read More