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There’s a saying that ‘content is King’ and that to make it rule, you need excellent copy. While I agree that your web copy should be engaging, targeted and persuasive, I don’t believe that just having text on your blog is the solution.

Today I’m sharing just why it’s dangerous to put your trust Read More

You may be wondering what is a lean startup. According to Ash Maurya, it is 'an organization that maximizes learning about what’s riskiest in the business model per Read More

In today’s fast-paced online environment, expanding your reach is critical. Not only will it establish credibility, but also professional relevance. To grab the attention of your target market, you must create a group of raving fans committed to sharing your mission and vision. Learn how you can gr Read More

Crowdfunding has been one of the best things ever to happen to artists and entrepreneurs.

Every year since 2010 artists have received more funds from crowdfunding than they have from the National Endowment of Arts. Meanwhile, it’s propelled new businesses, like Oculus Rift, which raised $2.4 mil Read More

Do you feel stressed? No worries! Please listen to Lotta Aston Gergils and yours truly, Martin Lindeskog, in episode 5 of TrendPal podcast. Show notes:

- Stitcher smart station
- Twitter Pollutes The Timeline - TechCrunch
- The Social Hour - episode 176
This week’s ap Read More

We all like a good joke when we hear one! The latest crowdfunding success is meant to brake all the records when it comes to jokes! Read how you can master kickstarter with only a potato salad! Read More

One of the most common failures I see in startups is lack of focus. Unfocused entrepreneurs boast that their new technology will generate multiple disruptive products for consumers as well as enterprises around the world. Investors hear this as trying to do too many things with limited resources, m Read More

Take a look at this infographic from Twitter blog that explains how your company can leverage 5 different types of Twitter ad campaigns to achieve your marketing goals throughout the year. Read More

Customers Are Always Right, Aren’t They? NO! And you as a business owner don’t HAVE to take on a customer or client who you know will cause more aggravation than is worth your time! Here are some signs that you should “Just Say No” to a potentially-toxic customer! Read More

Yes! But, allow me to explain.

First, for those not familiar with the term content management system, here is a definition…

A content management system, or CMS, is software that allows you to create, edit, and publish content to a website or blog without advanced coding knowledge.

In other Read More