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Hard to keep up with all the daily social media news? Make your life easier. Catch up on January's social media news here. Read More

It's a good time to be a franchiser in Phoenix, Arizona. A very good time. The upcoming Super Bowl will bring plenty of visitors -- and plenty of business. Small Business Trends interviewed some of these franchises to find out how they are taking advantage of these opportunities -- and whether they Read More

First, apologies to Geoffrey Moore and his seminal book Crossing The Chasm.

Several of my recent posts have stimulated discussions about the chasm between our Selling Process and our s’ Buying Processes. I’ve gotten a lot of questions about, ‘Shouldn’t we be focusing on their buying process,” “ Read More

For small business owners, the new year often means a lot of new stuff: new budgets, new goals, and new employees. So we focussed on hiring in January. We wanted you to be enlightened and equipped to navigate the murky waters of hiring. We even gave away one of our most powerful tools, The Busines Read More

As social media marketers, we always take pride in the creation of good content to better communicate with our audience.
Personally, I am always looking for inspiration to complete many of my daily tasks. The overwhelming amount of content that has to be created to push out to our followers or our Read More

If you could make one tiny change to your blog to boost traffic, what would it be? Remember: improving your marketing doesn't have to be a huge endeavor. Read More

Been one of those weeks…with Google last week notifying millions of site owners that their sites sucked when it came to mobile display and then letting the world know that this is also now one of the 200+ ranking factors, we’ve been busy eh!

Not to say by the way that your site MUST be mobile fr Read More

You want your employees to love working for you. So, obviously, you've set up a comprehensive salary and benefits package. You offer paid time off to take care Read More

You want your employees to love working for you. So, obviously, you've set up a comprehensive salary and benefits package. You offer paid time off to take care Read More

Everyone wants to be respected. Some people try to demand respect, but you cannot demand respect. You can only earn it. How can you go about earning more respect? If you want to know, please, read on…. Read More