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Be a Pro when it comes to the art of hooking... hooking clients that is. You may have noticed, but there is a lot of competition out there. It is seriously rough for a new business to make it’s mark. How the hell are you supposed to grab your audience’s attention? What’s your hook? Read More

Looking for a cash infusion? You've got several options. Consider them all before making your decision. Read More

Some colors are consistently popular (or consistently unpopular) every year, but other fluctuate over time. Beige, for example, has started to decrease in popularity, while shades of gray have begun to climb in 2014. Reveals new research from ShutterStock. Read More

Time to talk again about email subscribers vs Facebook followers.

The last few days I’ve been reading Jeff Walker’s excellent book, “Launch”. And Chapter 3 covers list building, which he eloquently calls, “A License To Print Money”. Read More

Learn eight Google tips to access a whole new dimension in search specificity, allowing you to hone in your results and filter out irrelevant web pages. Read More

With so many Twitter tools out there, it’s hard to know which ones to trust with your Twitter account management. IndigoVerge Marketing Exec has narrowed down the list to the 5 most efficient tweeting tools - check them out! Read More

In these last four years of doing business online, I’ve learned a lot about ranking and conversions and what improves these. There are 7 simple tips that make your blog more powerful, and it goes nicely with this post about how to optimize images. Read More

EMAIL MARKETING is pretty self explanatory. There isn't a lot to what it entails and it’s pretty easy to do, especially if you have hired the right copywriter. Read More

When you OWN A BUSINESS, sometimes it’s difficult to direct your focus anywhere besides your financials.

Obviously you want your business to succeed and MAKE MORE MONEY, but sometimes when that is all you pay attention to, it can be much more harmful than you think it is. Read More

“We’re hiring COPYWRITERS!”

As often as this phrase is seen, sometimes you are left wondering what in the world the job of copy writing even consists of. The dictionary refers to COPY WRITING as an advertising gimmick; mainly promoting a product in hopes that it will help produce more sales. Read More