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Undoubtedly, marketing is very important when it comes to achieving business success. But the fact is that marketing a new startup is not as easy as some people might think, especially, if you have not done your home work well. Here are essential stuff to get right before marketing a new startup. Read More

"A company’s success depends on dozens of factors, but it’s ultimately public perception that pushes one organization ahead of the rest. Customers drive companies’ success." Read More

A business owner's inbox can get cluttered very quickly. Fortunately, there are plenty of tools in the Gmail client that can help sort through the chaos and create time saving utility. Read More

Running out of topic ideas for your small business blog? These 10 creative blog content ideas will give you the creative spark you need to come up with amazing content that will keep readers coming back for more. Read More

Whether you are looking at Bill Gates and Steve Jobs, Google, Facebook, or the old school NASA who put men on the moon, these people and organizations all have one big thing in common (other than technology): they all have synergy. I have read countless books on what it means to be a leader or a su Read More

By Lindsay Fox

Employee productivity determines the success and sustainability of businesses. Senior management and business owners constantly devise new and better policies and practices to improve employee performance. But despite the sincere and high-octane efforts, most employee satisfaction Read More

Even a vacation as short as a half day can add a lot to stress management through an emphasis on quality of relaxation as opposed to length of time away. Business owners who are truly pressed for time should consider the merits of a truncated "micro-vacation". Read More

One of the key strategies in online marketing is knowing how to run an effective email campaign. Here are some tips on how to create an email campaign that will Read More

Navigating an account is never a straight line. Successful salespeople craft a sales strategy and then periodically pause and reassess – modifying as need be.

It’s so important salespeople take the time – especially in larger accounts – to stop, pause, and reassess. Not only will it ensure that Read More

Are you spending a lot of time writing blog articles and getting no traffic in return? If so, you are not alone. Many people are creating great content that is really helpful to their audience. But their audience has no idea it’s there and no one is seeing or reading it. What can you do? Read More