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Every inexperienced manager is bound to make some mistakes. And since every mistake is an opportunity for learning, here are some of the most common mistakes. Read More

73% of home-buyers say that Internet videos influence various decisions along the process, including decisions about homes, brokerages, Realtors, etc.
Only 12% of real estate professionals have a YouTube account. And this is actually a higher percentage than most small businesses. Read More

A guide to help small businesses understand cloud integration because that can be a bit tricky -- especially when the buzz words are so ill-defined. Read More

Sometimes as professionals it's easy to lose sight of the big picture and why we do what we do. Here's what one major life event taught me about what's important (and not important) in marketing. Warning: it's somewhat raw. Read More

What do you do when a customer threatens to leave your product or service? Some companies don’t respond at all, while others reply with an exit survey. But for early-stage companies, trying to win them back—and learn from their feedback—is often a better strategy. Read More

What do you do when a customer threatens to leave your product or service? Some companies don’t respond at all, while others reply with an exit survey. But for early-stage companies, trying to win them back—and learn from their feedback—is often a better strategy. Read More

Dear email marketers: If you aren't prepared to engage with the people you are sending personalized emails to, then stop sending personalized emails. Read on to find out why. Read More

Content marketing isn’t exactly a new marketing tactic, but what is new, at least to many marketers, is the concept of leveraging the Internet, SEO and social media as a means of powering content -- all with the goal of driving leads and sales. Read More

Content marketing isn’t exactly a new marketing tactic, but what is new, at least to many marketers, is the concept of leveraging the Internet, SEO and social media as a means of powering content -- all with the goal of driving leads and sales. Read More

Young people entering the workforce often face a frustrating cycle. Employers keep turning them down for not having any experience, which doesn’t allow them to gain any experience to be a better job candidate in the future. What can young workers and college students do to subvert this cycle? Let’s Read More