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As I interact via Zoom and telephone with clients, family and friends, I keep thinking of H.G. Wells’ The Time Machine. As a life-long science fiction fan, I see our surreal living situations born of the world-wide coronavirus epidemic as separating us into different “classes” of people, who are qu Read More

Is your SEO strategy working for you? What SEO campaign strategies are you implementing to boost your search visibility an Google ranking? Discover five pointers to consider before launching an SEO Campaign. Read More

In these unprecedented times, many small businesses are operating with remote staff and many others are completely shut down. No one knows how long businesses will see little or no revenue coming in. The challenge for businesses to remain viable is to continue cash flow. There are many ways to cons Read More

Affiliate marketing involves four (4) parties to make for smooth transactions of the program:
The merchant.
Affiliate marketing network company.
The affiliate (you – sometimes referred to as the publisher).
And the consumer (the paying customer). Read More

Google search and YouTube search are based on completely different algorithms so imagine my surprise when YouTube informed me that Google was sending a ton of views to my videos! It's true, my traffic went up by 184% and in this video I talk about some of the key strategies you can use to get resul Read More

3 Major Steps of Content Gap Analysis for Marketing and Sales Boost

If you’re not familiar with the phrase Content Gap Analysis, this post is going to dramatically improve your marketing strategy. Read More

As you live and work through the coronavirus crisis, here are a few work-from-home tips inspired by my own remote work experience. Read More

Running a business from home is not everyone’s cuppa. It takes immense patience, good time management and knowledge of course! Naturally, before you set up a virtual office address for a home business, you must be sure that your decision is the right one. Let us look at the top five virtual address Read More

What is the first thing you do when your company starts growing? Move to a more convenient location, or increase your production? Invest in additional marketing? Buy yourself a yacht? Sure, apart from the last one, these are some commendable ideas. But, none of them would be possible to implement w Read More

Marketing has changed beyond all recognition in the last couple of decades. Whereas cold calling used to be the way forward, now only 1% of all cold calls result in a meeting. It’s no wonder, then, that email marketing has become so popular. Yet, it’s still not a guaranteed thing. Read More