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Employee classification has become increasingly tricky. Incorrectly classifying employees as independent contractors is a real risk for many employers. In 2013 the IRS Inspector General issued a report saying that employers are still getting it wrong. Read More

Payroll management is a business function that, along with taxes and other HR functions, is often outsourced. As a business owner or manager, it is quite common to think of "outsourcing" in terms of an "expense". One of the first questions that come to mind is usually, "What's it going to cost?"
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Having a LinkedIn company page is no longer an option for businesses serious about their customers. You need to have one if you don't already. But having one is not enough - optimizing the potential of your LinkedIn page is critical for making your page work for you effectively. Read More

Using LinkedIn for business might seem obvious, but actually doing it well can be a challenge. By now you have probably noticed that it seems just about everyone is on LinkedIn. In fact, the most recent statistics from LinkedIn indicate that there are over 332 million users (as of 11/6/14). Read More

Business blogs can be the cornerstone of a powerful marketing strategy. The content you publish regularly for your preferred audience can establish your position as an expert or your company as a leader in your industry.

Your business blog is a respected source of valuable information. Read More

According to data from Tony Haile of Chartbeat,you have 15 seconds to capture the attention of your website visitors. And what's worse, his data indicates that on average 55% of people who click onto a site spent fewer than 15 seconds actively on a page. Read More

Payroll management professionals know that they have a vast number of regulations to abide by, deadlines to keep, and a myriad of forms to be completed and maintained. Compliance and diligent attention to detail are hallmarks of your profession.

And mistakes can be costly. Read More

Trying to understand emerging risks is like being a fortune teller. Many clients are not sure what emerging risks are let alone how to manage them. What the questions we need to consider in order to know where to go next? What are they? How are they identified? When does an it become an actual risk Read More

Here are 5 top objectives of your content marketing strategy: SEO, Drive Traffic, Generate Leads and Increase Conversion, Inform and Education and Thought Leadership. To learn more, please visit the article. Read More

What is a call-to-action (CTA) exactly? It is typically a virtual button or link that is placed on a website to take prospective customers to either a form to be filled out or a landing page. Once they have completed this action, the prospect becomes a lead. What are some good CTAs? Read More