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What are startups notoriously bad at when it comes to marketing? Why do they fail? How can they get better?

I asked some of the top female startup founders to help me uncover the major problems that many early-stage companies struggle with. Read More

Everyone wants to be a storyteller, but sometimes it's not so easy for writers to tell stories in their copy. Can it be done? Read More

In the battle to assign an ROI to social media, HubSpot's Dan Zarrella has created a nifty (and free) weapon, ValueofaLike.com. Read More

A small business owner describes his day.
Last week Paul Cox of SpinLessPlates told us why he is so passionate about getting the right work/life balance as his daughters grow up.
Today he outlines exactly how he runs his own small business to achieve this. Read More

Ideas, plans, and strategies only translate into value for our customers and us in execution. It's putting them into action, learning, adjusting, tuning, and producing results that drive the value of our ideas, plans, and strategies. Read More

Learn how to stop comparing your success to others so you can get the life you really want! How to stop comparing yourself to others can help you claim the success you really want and deserve. Read More

Prezi is a hot new tool that helps people present and share ideas in an organized, storytelling format. Find out why your content strategy should include Prezi. Read More

Gallup’s recent research involves more than 17 thousand social media users, and evaluates everything from their usage of social media apps to traditional word of mouth. The research provides insight into how people use social media and its effectiveness in marketing. Along the way, Gallup’s researc Read More

If you operate a small IT service business whether as a sole owner/operator or with several employees, you're probably familiar with national contracting companies and platforms and may have even done contract work for some of these companies either as the majority of your business or during slow t Read More

If you operate an eCommerce business you may see considerable increases in sales over the next several weeks as the holiday shopping season commences. In fact, projections suggest eCommerce sites may see an incredible 14 percent rise in the coming weeks as shoppers move online to meet their holiday Read More