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witter has taken a page from Facebook and introduced their new-look profile pages to the world yesterday.

The most visible change to the platform is the large header image that runs across the top of the page, similar to Facebook’s cover photo imagery for personal and company pages. Read More

David Daniels provides truths about email, social media and how to leverage these marketing tools in the customer lifecycle. Read More

Smartphones, apps, and other technology, have improved the ease of shopping for customers, while benefiting businesses by building loyalty and increasing sales. Read More

Webinars are a key part of today's marketing mix. Find out how to host your own successful webinar with these marketing tips from Craig Rosenberg. Read More

New technology by companies like Chirp and Sonic Notify are using sound waves to transfer information to users' mobile phones, helping overcome the problem of small smartphone screens. Read More

Craig Rosenberg and other marketing experts provide tips for how B2B organizations can leverage social media as part of their overall marketing strategy. Read More

Well-exectued search engine optimization (SEO) can be a prime generator of highly qualified leads. Learn more about how to incorporate SEO into you online marketing strategy. Read More

The challenge for email marketers is to stand out in the crowd and attempt not to be deleted. Here are five tips that might help improve your email campaigns: Read More

Although there isn't one solution for capitalizing on opportunity and addressing business needs, a clear, systematic approach can help ensure a quality solution. Read More

Surveys suggest that marketers are eager to use social media more effectively, but not certain about how to go about leveraging social media in the B2B customer life cycle. Read More