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Email marketing is one of the best ways to get more sales, repeated customers and to grow your business. So writing an effective email sales letter to your customers is as important as pitching a sale over the phone or directly. Read More

When the customer say, Your price is too high, the first thing we need to do is understand the basis for the statement. Why do they think the prices is too high? Are they just saying it because they are obligated to saying it? Are they comparing your pricing to competition? Are they comparing your Read More

The great Linkedin fiasco picks up steam. Can't figure out why your posts have disappeared, are in pending, or why they must be moderated after years on LinkedIn?

Now we know. Linkedin made a Facebook like move that's caused untold pain and misery for members. Read More

Yes, I know…with the huge size of Google at approximately 1 Billion searches a day….and more than 7+ Billion page views a day…it’s sort of hard to even think about those “other” search engines…yet I thought it again time to look at BING & Yahoo….but not for searches but for their inclusion of photo Read More

These days, big companies, particularly tech and social media sites, are pulling out all the stops to make your April Fool's Day an hilarious one. Let's check out some of the best tricks so far. Read More

It's important to plan content in order to optimize your content plan, but it's equally important not to get too far ahead of yourself... Read More

Do you want to live YOUR life or the life that others chose FOR you? Whose life do YOU want to live? Read More

By Donncha Hughes

I think that everyone agrees that Testimonials from customers are an excellent marketing tool. They can be featured on your website, on LinkedIn and included in tenders, brochures and sales proposals. This post will address what I think should be included in a testimonial. A cl Read More

Have you ever thought that you too can be a consultant? You can start your own consulting business, put your knowledge & skill at work to guide others and at the same time profit from it. Read More

Have you ever felt "stuck" in your business, or craved more "clarity" around how to translate your big vision to the world into a compelling message and magnetic brand that can't be ignored?

It's time to end the struggle of not knowing what to say. Marisa Murgatroyd is hosting a free webinar to Read More