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Social bookmarking allows you to organize, search, and manage web pages. Examples of social bookmarking sites include Delicious, Flipboard, Evernote, Pinterest, Bitly and Digg. If your website is cited on one bookmarking site, people may tag it on other bookmarking sites since people who bookmark m Read More

A proposal has a lot of different purposes, but there’s only one good way to write one: the way that pulls together all of the information in a concise and persuasive way and helps you get what you want … whether that’s a whole new software system, or just a tweak to your marketing strategy.
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So, most people start with Google Keyword Planner.

Then you just end up with the same information as everyone else.

There is a better way to start your keyword research.

And at the same time check what the competition is up to. Read More

In the SaaS business, engaging early with your customers is mission-critical for delivering the best possible experiences and smoothing their way to stay onboard with you.
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This has become the mantra of marketers everywhere. In fact, most experts agree that an email subscription list is the most powerful tool in your arsenal.

But, building a subscription list is just the start. Enticing those subscribers to buy something is the tricky part. Read More

With its stunning visuals and personal tone of voice, it’s certainly an impressive relaunch.

But how exactly did the organisation manage such a big overhaul of its content? Read More

What do millennials want in a workplace? What does work/life balance even mean? Should you hire millennials because of their youth? Should you give up your parking spot for your employees? All questions that are answered in our most recent podcast. Don't forget to subscribe to our newsletter! Read More

Are you told that it’s not and that you just need to be patient and one day it will all turn around?

If you look at the vast and overwhelming amount of content being created you would have to say it’s not. In fact, it’s thriving!

But that may just be the problem.

Is content dead? Discover Read More

Some good ideas for optimizing your marketing automation. It all boils down to getting and staying organized, from your email campaigns and list managers to the multitude of capture forms and testing results that you undoubtedly have completed. Read More

SEO and link building are two aspects of digital marketing that still get frowned upon from time to time. So how do we turn that frown upside down? Jayson DeMers explains why these two practices suffer from a somewhat bad rep, and what can expand people's understanding of what they really are. Read More