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“Why and how would; an understanding of customers public face help in convincing them effectively?” Good question!

Well actually understanding customers’ public face helps in understanding the real motives of a purchase. Read More

Creating engaging headlines is the most important part of copywriting. It’s also the most fun. Don’t be afraid to put a significant amount of mental energy into your headlines… Your title is what audiences recall, even more so than the content itself. Read More

In a world inundated with technology, some business people prefer to communicate with clients via email, social media messages, or text messages. Why do people seem more and more afraid of picking up the phone and making voice to voice contact? Here are some tips to get back to the basics of client Read More

It's month 2 in 2014 and time to review your local internet marketing strategy. Oh, yeah, that's the thing that establishes your overall goals for your products and services. How do you break it down to see if it's working? How about looking at your marketing mix--Product, Price, Place, Promotion? Read More

A comprehensive guide of what you can be getting from Facebook’s paid advertising and how you can streamline your advertising campaign to fit perfectly well with your end goals. Read More

We have put together 10 simple steps to getting started with marketing automation. It should only take a few days or even a week, depending on how you set things up. Read More

Matt Cutts says guest blogging won't get us SEO. So should we stop it altogether? Read on to find out. Read More

Want to give your content marketing strategy a boost, but can't think of anything to write about? These tips will eliminate writer's block for good! Read More

It's a classic marketing mistake to give away too much on the front end. I'm talking about marketers who decide to freely give people their very best secrets. Read More

The world is governed by Data. Valuable Data if properly analyzed can give you the exact steps you can take to improve your business. For example a small tweak in your website can impact in a ripple effect and help you convert more leads into clients. But how to measure or identify such actions: An Read More