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With just about any business these days, how well you handle customers is crucial in defining your reputation and how fast your business spreads via word of mouth. If you are short staffed in the customer service department, a virtual phone system can hel Read More

At some point in the life of your business, you will eventually get an irate customer and how you deal with this angry customer can have either a positive or negative effect on your business reputation. If you do things right, you can sometimes turn a dissatisfied customer into a happy one. Read More

"Since getting into the business, I’ve learned to drop my grammar pride. It’s all fine and dandy for writing research papers, but when you’re writing marketing materials, the rules don’t always apply. Sure, you don’t want punctuation mistakes or misspellings, but there are some academic no-no’s that work great when writing sales materials. Here’s a few of them. Read More

Regardless of whether you sell a product or service, run a solo business or have employees it is essential you have a customer service program in place as part of your marketing program. The best customer service programs are simple to understand and implement and are focussed on adding value to your customers. So here are a few tips to consider when implementing a customer service program: Read More

Make no mistake, this is a tale of woe. I’m dumping a long-term service provider for one reason. Their customer service pushed me over the edge. Read More

In a bid to improve customer service in its Cadillac showrooms, General Motors is turning for help from one of the world’s top outfits for making patrons happy — Ritz-Carlton. Smart move. Ritz-Carlton is known for exceptional customer service that inspires loyalty. That we all could be coached by them. Read More

A slideshow for your viewing pleasure: some of the funniest, freakiest, most bizarre and most offensive advertisements in business history Read More

A few statistics on the role of telephones in customer relations, what we do right, and where we fail Read More

It struck me how similar customer relationships are to a marriage. Initially, there's the wedding - that exciting part when you land the contract and everyone is full of energy, anticipation and eagerness to please Read More

In a world of identity theft and the selling of customer information, how you handle the data collected from customers says a lot about your business. It also says a great deal about the amount of trust customers are likely to put in you. The Better Business Bureau has put together this video and post to share some tips on how to deal with customer information and how to protect the information with which you have been entrusted Read More