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According to a press release from Endurance International Group, 15% of very small businesses don't have a logo. Here's why even a business with under five employees should still have a logo for their brand. Read More

Not only is it super-easy to franchise a business, according to the person that approached my friend, and franchise attorney, Charles Internacola at the International Franchise Expo, it’s almost guaranteed to be wildly successful. Riight. Read More

Reddit is a social bookmarking site and forum considered to be “The Front Page of the Internet.” Reddit is also one of the most popular sites on the web, with over 114 million unique visitors per month, as of March of 2014. Read More

While business owners often have differing opinions on a wide range of issues, apparently one of the areas where they widely agree is on the importance of clean water. Read More

While many are discussing how Facebook EdgeRank is bad for business, I actually believe it’s a blessing in disguise.

If you look at Twitter, you’ll notice how busy the stream can get at times. Read More

If you’re a new business or one that’s just starting to focus on online marketing, this is a good question to get you started in the brainstorming process so you can decide which marketing channels will work best for you. Read More

If you are in the midst of pursuing an entrepreneurial journey that matters, then the following infographic might interest you. Read More

While for some business owners, the idea of throwback Thursday seems gimmicky, it can legitimately be useful for promoting a brand and engaging with millennials in particular. Read More

"There are people in your niche that have influence over your target audience.

You can leverage that influence to grow your own blog, increase your traffic and your authority.

But first you need to know who these influencers are.

You could hop from social network to social network, doing m Read More

At the start of the year I interviewed Joe Pulizzi of the Content Marketing Institute about how content marketing is maturing beyond the adoption phase into a marketing prerequisite that all forward-thinking companies are using. Read More