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As you may know, I have a new book coming out in May. The title of my new book is The Referral Engine – Teaching Your Business To Market Itself and it’s officially on pre-sale today. Read More

As a follow up to 10 Young Entrepreneur Blogs you Should be Following I decided to write a similar post focusing instead on social media blogs. Read More

Although most companies use their permission-based email marketing campaigns to promote different aspects of their business — products, services, valuable information — they’re perfect for getting customers involved in your business and building stronger relationships with them. Steve Adams, vice president of marketing for Protus, a provider of Software-as-a-Service (SaaS) communication tools for Read More

Social media sites like Twitter, Facebook, and LinkedIn enable businesses of all sizes to directly interact with customers like never before. What better space, then, to conduct customer research? Fanscape, a social media marketing agency, recently released a white paper on the basics of harnessing the social space for your business. Read More

Time is the most precious commodity to today’s buyers. They have a huge workload, few resources, little time, and many distractions. They usually go home late, still feeling disappointed with the day’s progress. No wonder it’s so hard to sell to these frazzled customers, says Jill Konrath, author of “SNAP Selling.” Read More

Should your employees use social media? When and how? Can you 'trust' them to say the right things? Does your legal and HR department need to be involved. Here's 3 steps adults can use to create a social media policy everyone can live with. Read More

How to identify and find prospects takes a lot of effort. Here is an article on identifying prospects by numerous different parameters. Read More

One of the keys to success on Twitter is setting up a solid foundation. Learn how having a solid base of Tweets is critical to the stability of your foundation. Read More

Fancy campaigns, creative promotions, on and off line strategies.....sometimes you can become so wrapped up in the technicalities of it all you lose sight of the basics. In the end, the most amazing and innovative marketing campaign will fall short if it isn't backed up with the following three relationship cornerstones: Read More

A chat with the founder of Abstrakt Marketing Scott Scully about the changing marketing world, entrepreneurship and why business plans are overrated. Read More