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Should an entrepreneur use credit cards to fund a start-up or to finance ongoing business? Who does the new Credit Card Accountability, Responsibility, and Disclosure (CARD) Act of 2009 really protect? Here are the facts. Read More

A couple of months back, I was somehow allowed to be on a conference call with CEO Matt Shay and some others, from The International Franchise Association. (IFA) The topic was the lack of availability for small business loans. I'm... Read More

Award-winning writer, Jerry Wilkerson, has been in the franchise industry for a paltry 32 years. He has been adding his thoughtful insight as of late, to all who will read his articles. Jerry may not know that he's an award-winning... Read More

Want to improve the quality of your customer presentations? Here are four simple questions to challenge yourself with. If you can answer these before walking into the appointment with your prospective customer, you will significantly increase the odds of a successful effort. Good luck! Read More

Twitter has the potential to allow you to reach a larger targeted audience. Here are a couple of ways to follow and unfollow Twitterers. In addition, a way to target a Twitterers by geography or by category. Read More

If you are a small business owner who is always on the lookout for gadgets or technology pieces that can improve your productivity or make your office a better place to work at, check out these gadgets that you should have on your office wishlist. Read More

If Google Voice, Google Wave, and Google Buzz are grouped together with the existing suite of Google Apps, would it become a budget-friendly teleworking platform? Here are some reasons why Google Apps might be your organization’s ideal telework platform: Read More

How do you balance your desire to stretch—knowing that when you do it’s not only good for you, but good for traffic and business—with not wanting to walk around with a knot in your stomach all day. Read More

The challenge that you often hear with new companies that are adding social media to their marketing strategy is, “how much time is this going to take.” Usually time plus personnel equals money. Meaning, “we want this, but we don’t want to put a lot of time or money behind to it. Read More

Today it’s all about the subject line. You may have the most compelling, well-written small business press release. But if the subject line doesn’t capture their attention immediately and make them open the release, all that work is sitting on the curb. You can refer to the PR Toolkit for small business to find examples of other bad press releases. Read More