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As with all things in sales, it usually comes down to execution, no surprise that it applies to when you choose to change employers or employees. Don't make the move for the wrong reason or the wrong time. Read More

Industry Organisations vary in their operation. They represent their membership or their industry in making the industry better. They may hold information and networking events. They may also provide or facilitate training to their members. They communicate regularly to their industry on news and events of interest. Their commercial relationship with their members is minimal. It is more like an i Read More

The roots of authenticity obviously begin with oneself but where it really starts to grow and become effective is in the interaction between you and others, as authenticity is largely defined by what other people see in you. So in order to develop ones authenticity it would seem that it is a combination of learning more about oneself and also more about other people. Read More

If you really want to have better results in your business, start by finding something you can be grateful for right now. Focus on the good, and more will come your way. Read More

In these trying economic times, there may be many reasons you might want to outsource your marketing department with a blog or blogs for your corporate brand or small to medium sized business. One of the most important is that, in the realm of marketing, blogs can be an example of the old standby "less is more." A part-time outsourced blog can tell your story, reinforce your brand, raise awarenes Read More

Organizations that have several white papers posted on their website must confront an uncomfortable fact. Most are unable to determine which white paper a prospective website visitor will read first. Given this situation, every organization must ensure that a first time reader will receive the same solution advantage messages in each white paper they download from that website.

This post will Read More

This post from smallbiztechnology.com looks at a simple online screen sharing tool that would seem to have great potential for small business collaboration, requires no hefty downloads and takes only seconds to use. Please read the article and test the tool if you are so inclined. Though I haven't tested out the tool yet, I'd be most thankful for any feedback from anyone who's used it and we welc Read More

If you think you can ignore the realities of online marketing, here's another example from smallbiztechnology.com why those who ignore online marketing may do so at their own peril. There is no guarantee that online marketing will be the exclusive method for growing your business in the future. Circumstances can always change. For now, however, the power of online marketing is simply not somethin Read More

A hired tweeter has earnt $3,000 for pushing a button. He finds ads he likes and is paid to post them to all his friends and followers on Twitter. Is this the final frontier for advertising? Intercepting people’s conversations and taking part in their relationships to push forward a brand? Twitter and Facebook have been developing systems in which users are paid to send ads out to their friends e Read More

You've probably heard the expression it takes money to make money so it might surprise you to learn how to start a home business with no money down. Not only is it possible to start a home based business with little or no startup funds but working from home can be the most cost effective way of starting a business. A home business can have much lower overhead because of the money saved on office Read More