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Even though 1984 passed uneventfully over 25 years ago, there is still a large population out there worried about George Orwell, and the animals taking over the farm. Why is everyone so paranoid these days? My plea to entrepreneurs and startups is to recognize it as an opportunity, and go the extra mile to make people comfortable rather than paranoid Read More

Last week I wrote about how to know if your business will be successful or not (5 Sure-fire Ways To Know If Your Business Will Work Or Not). In one of the comments, Timothy mentioned the importance of bootstrapping a company so I wanted to dedicate this post to how to bootstrap - thanks for the suggestion Timothy! 20 Ways To Bootstrap Your Bu. Read More

When you drop out of college in your last year like I did, you overcompensate by reading, studying and applying things you learn from books. That’s the irony of being a college dropout. As an entrepreneur.. Read More

Compared to other email campaigns, transactional emails are some of the most effective at driving revenues. For example, Carolyn Nye of S&S Worldwide presented at the Silverpop conference earlier this year and shared some data on their transactional emails. Transactional emails account for only 4.1 percent of overall email volume, but these campaigns generate over 40 percent of all revenues produced by transactional and regular email campaigns combined Read More

Unless you have all the clients you could possibly want right now you've probably heard you should be online marketing. That's all well and good but how do you know if you're doing the right thing or if what you are doing is actually benefiting your business in some way? As I meet more and more business owners in and around the area I hear a lot of chatter about frustrations and confusion regarding what to measure and keep track of online. The most frequent statement I get is, "I'm doing all of this online marketing but I'm not seeing an increase in sales." Here's a tip - sales is not the end-all, be-all measure of whether or not your online marketing efforts are working Read More

This article may interested non English writers who blog in English, it's a discussion about problems they have to face during their blogging and online business journey Read More

The privacy concerns over at Facebook just keep mounting, and
I've just about had it. Mark Zuckerberg, and his filthy-rich team of Facebook executives, are putting all of us at risk, and they just don't seem to care. They're in some kind of sick race for the crown with Twitter,... Read More

If you want your visitors to take action while visiting your site, you've got to tell them what they need to do. Otherwise, they come, stay a bit, and leave. Here's how to help your site get some much needed action.. Read More

Marketing podcast with Rick Perreault and Oli Gardner of Unbounce (Click to play or right click and “Save As” to download – Subscribe now via iTunes

Landing pages, those web pages you create and use to entice visitors to take a single action, have come a long way in terms of functionality and use. Internet Marketers have used them for years and with the introduction of services and practices dedicated to the use of these tools every small business can benefit from using highly optimized landing pages. I’ve been on a bit of rant about this topic so see the related posts below for more Read More

While it’s tough to achieve widespread fame and popularity in the blogging world, it’s very possible to build a following, establish your reputation, improve your search rankings, and draw qualified traffic and leads to your site. The trick is to focus. Narrow your goals. Start small and build from there Read More