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All businesses must comply with federal, state, and local requirements to legally operate in the United States. While these compliance requirements can protect your business name, you may want to take further steps to safeguard your business name. Read on to learn more about different types of business names and how to protect them in your locally, nationally, and internationally.

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It is critical that small business owners and managers know the difference between brand and branding. Each are important but different. This article makes the differences quite clear. Read More

I'm a bit late posting this but would love to get a discussion going on this topic in the bizSugar community. Gov. Ed Rendell of Pennsylvania and Gov. Arnold Schwarzenegger of California were interviewed by ABC recently and among comments about the health care debate and a jobs bill invariably started talking about how to repair the economy. It often amazes me that businesses, particularly small Read More

Countless studies show that satisfied customers will defect in a heartbeat if they think they can get a better deal somewhere else. In today’s marketplace, you have to create completely satisfied customers whose loyalty can’t be swayed by the competition. Joe Calloway, a partner at Engage Consulting Group, offers these tips for better customer service... Read More

Reasons why you might not accept advertising for certain advertisers for your website or blog. Includes tips from experience with advertisers. Read More

43% of marketers don't know how to make a case for mobile. What you need to know to build a case for mobile marketing: Read More

If you’ve already got a customer list for doing research, doesn’t it stand to reason that you would use that list for more than just asking questions and collecting feedback? Read More

David John Marotta, president of Marotta Wealth Management, talks about developing a tax plan to accomplish your small business goals. Read More

These days, every time I have to think, rather than just sitting down and brainstorming, my automatic port of call is the internet – that wonderful repository of tidbits, advice, checklists, gizmos, inspirational quotes, secrets revealed, magic answers, attractive distractions and so on. I don’t even think about it. I am hard-wired and programmed to grab the mouse and start clicking. Read More

I recently came across an article in the Harvard Business Review that I found to be very interesting. They did a survey among managers and employees to rank the impact on motivation of several activities. Read More