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The old adage that sales is a numbers game is only partly true. What counts is the number of meaningful conversations you have with your prospects. It's the conversations that drive your sales. Read More

very few business savvy people who know how to apply social media to business goals. This article will help you get an understanding of twitter lists and how to use them. Well worth the read. Read More

How to conduct live multi-guest video broadcasts so you can do this on your own with social media integration. Very useful to get a grasp of this idea for your business Read More

The final in a series of ten posts on sales effectiveness describing the 10 essential attributes B2B sales reps must possess in order to succeed and the 10 opposing ideas that are also essential to success. This post focuses on representing the company’s brand vs. representing their own brand. Read More

I have devised a mailing campaign that lasts for 14 days. I use it when I really need to make an impression. There are seven mailers that I send my prospect every-other-day. This two week process gives me direct access to my prospect with all future follow-ups. When I call, I am never redirected by the gate keeper. Read More

They have changed the way we buy things, find information, and communicate. A look at the most influential and inspiring entrepreneurs of the past 10 years, including Apple's Steve Jobs, Amazon's Jeff Bezos, Whole Foods's John Mackey, and Martha Stewart. Read More

It is perfectly socially and morally acceptable to sell to both men and women. No-one is going to question your taste or your moral fiber. You get to spend time with both men and women alike without even questioning your own integrity. You don’t have to choose whether you want to sell to either men or to women – based on your own personal preferences. It’s just part of the job and it’s absolutely Read More

The ninth in a series ten posts on sales effectiveness describing the 10 essential attributes B2B sales reps must possess in order to succeed and the 10 opposing ideas that are also essential to success. This post focuses on sales acumen vs. business acumen. Read More

As with all things in sales, it usually comes down to execution, no surprise that it applies to when you choose to change employers or employees. Don't make the move for the wrong reason or the wrong time. Read More

If you really want to have better results in your business, start by finding something you can be grateful for right now. Focus on the good, and more will come your way. Read More