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You've started a company blog. What comes next? It's not like someone gives you blog topics and an editorial calendar and suggests which one to post first. Well, I'm here to help. Read More

Only 14% of executives surveyed say that CEOs have good reputations. At the same time, nearly half of these guys aspire to be CEOs one day! Sounds like mutiny to me. Read More

When dealing with inputting systems into a company what is your thoughts on being trained? Some consider that because they are computer literate they shouldn't need training because a system should be easy to use... I agree, which is why training should be about using the system to help improve your sales process, practices and methodologies Read More

Today's social media podcast is on Integrating Social Media into Your Sales and Marketing Process. I will discuss the Social Media Matrix that Stephen Jagger and I developed for Sociable! as well as the 7 Steps to Strategic Engagement and Integration which are: 1. Identify Your Goal 2. Identify Your Target Audience 3. Pick the Right Read More

The core theme of a sales manager's role is to drive the team to sell. Though they may be the best sales person on the team, if they spend 100% of their time helping close business then sales results will plateau when their selling capacity is reached, and you will find that other team members have not developed. Read More

One of the most powerful obstacles to innovation and success is fear. Fear of the unknown, fear of what's ahead, fear of failure. It's easy to be paralyzed by fear in any capacity, but in our work — especially for business owners — it can stifle innovation, growth and success. Read More

There are many macro and micro reasons people buy products and services, but the overarching reason people buy is Read More

Who is LinkedIn listening to for new ideas? I am still scratching my head over the decision to add subgroups. I think there are so many other group management tools that need to be added before a subgroup option becomes valuable. Here is my list of 6 ways to improve LinkedIn groups! Read More

This is a collection of Tweets (posts I put out on twitter via @shanegibson) from the past couple of weeks . They are social media tips under 140 characters in length. (last weeks social media tips can be found here) Some of these tips have been passed on dozens of times but I wanted to make sure they stayed permanently available by posting the Read More

Your business website should effectively represent your brand while providing ways for your leads to easily engage you. All roads in your business should lead back to your website, making it the pivot point for all your marketing. And you want to treat your website that way. Read More