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In many areas of our lives we have a check up, such as going to the dentist or doctor to see that everything is working okay. With cars we take them to the mechanic who does a maintenance check to make sure everything is running smoothly. The same goes for marketing and here is a simple check list to review what is working and what needs attention Read More

This is one of those phases that I hear way too often from online newbies. Here's my Top ten list of the 'quantum' of online marketing.. Read More

I think the biggest mistake sales people make is giving out their company website to prospects. Whether on a business card, in an email, or on LinkedIn. You’re losing sales leads with this foolish little move.

Think I’m crazy? Okay, answer me this.. Read More

We often come to our clients carrying a bias towards our existing solutions that prevent us from getting a full and complete view of the outcome they need. A better way to diagnose your dream client’s organization is to remove the filters your solutions create and view their needed outcomes from their side of the table, using their outcomes as the filter through which to view our solutions Read More

It took me just over a year to realize I was being coached. That’s how good Bob Barham was. His was the best coaching/learning model I’ve ever seen, and it’s absurdly easy to do Read More

Editing your content is a little like gardening. In business, as in gardening, we gather a lot of dead wood which we’re too busy or preoccupied to cut it away. Read More

One of the best things about having your own business is that you do not have a boss telling you that your idea isn’t any good. You have the freedom to come up with all these ideas, but do you take action? As there are no shortages of ideas coming at you, how do you sort through them and take action on the ones that apply? I think it comes down to a couple of questions:

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Many salespeople fear silence during face-to-face selling interactions. If the conversation gets silent for too long, the typical salesperson pummels that divine silence with words, often in the form of gibberish, repeating what has already been said, or inane questions such as "Are there any questions I could answer? Read More

I support large sales organizations trying to get the most out of generally very talented people. Unfortunately, many of these people don’t believe it. Or have forgotten it along the way. And it all comes out in a flurry of reasons why I can’t.

Now I’m not a mindless follower of the think yourself rich cult, but I do know (as my Dad often said) “Can’t Never Did Anything. Read More

Buying Internet leads to support your sales team is a great marketing short-cut. You get experts to do the hard work of generating Web traffic, creating compelling offers, and optimizing lead conversion. Typically that all works together to give you reasonable results–more sales and less marketing overhead.

Before you declare success, I want to suggest another step in the lead buying process. A practice that you might even want to make sure you do before you buy anymore Internet leads Read More