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There's no doubt that Word of Mouth is one of the most salient, credible and effective forms of marketing. It is the Mecca of Marketing and the zenith of credible recommendation. Read More

Life today seems to move at a hectic pace, with many of us rushing from one activity to the next. But this type of life can only lead to stress and learning to slow down is vital Read More

If you want to move your marketing up a notch, then getting online and observing your customers is very easy. I am not talking about stalking or being a peeping tom, but simply noticing and gaining more insight into your current and potential customers. Finding out more about them really does help to build and strengthen your relationships.

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Do you want to use LinkedIn to generate more sales? I have a “guerilla sales” tip that I learned about a year ago. It has transformed my sales success! Read More

I've been asked by Charles H. Green of Trust Matters to host the April 2010 edition of The Carnival of Trust. As a sales trainer and management consultant, I believe trust is at the very core of productive sales relationships, whether those relationships are ongoing, long-term relationships (as in the relationship between an insurance agents and her accounts), or very short-term (as in the relati Read More

The primary reason that salespeople fail is that they are salespeople in name only. They fail because they never truly embrace sales. It is this failure to completely embrace sales that prevents them from taking the actions necessary to succeed in sales. Read More

Before Sales 2.0, there was Punk Sales. Malcolm McLaren like many others were able to combine marketing and sales to meet a demand missed by others. Read More

There’re plenty of keyword research tools out there designed to help you choose the right direction and lead your site to success. Today we’re going to take a look at Google keyword tools that you can add to your arsenal. Some of them are well-known and widely used, others are less popular but still useful, and all of them are absolutely free. Read More

I recently landed on a blog post titled, “You Become Like the People You Hang Around.” At first glance your mind thinks, “Yeah, Yeah, I’ve heard it all before,” and that’s where the problem begins.

We have developed a mindset of, “That’s nothing new.” We turn away and act as if we’ve already got it all figured out, as though it doesn’t apply to us, as though we are immune to the laws of succ Read More

The pursuit of your biggest and best dream client can dominate your time and your focus. But don’t let the work you do to win the dream client destroy your future sales by eliminating your prospecting activity. No excuses. Each hour on the dream client needs to be matched an hour building your future dream client. Read More