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Google Image Search is the version of Google dedicated to images and it is a very effective technique for your search engine marketing strategy and implicitly for your search engine optimisation strategy. Read More

Last night we were at the Weedle offices for a (very much awaited) sneak preview. The beta service goes out today and is quite promising. In a nutshell: The objective is to allow you to find the right individuals for the right task (not necessarilly job) anywhere in the world and be found as an individual by people. Read More

Like it or not, marketing executives are expected to deliver great presentations. And while some marketing executives are competent public speakers, practicing the following advanced tips can take a communicator from “good to great”. Public speaking, like any other craft takes discipline, commitment and plenty of practice. Read More

Competing against bigger players in your market can be tough. The usual marketing tactic used is to lower the prices which is not a healthy option for your business. This is the story of how a small business went up against very powerful competitors. Read More

There are those who say the old school style of selling is dead, “The way we sell has changed.” Then there are those who remind us to “get back to basics.”

You could say that both view points are valid… but how do you know when the basics are still the basics, or...
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For most people, this question is a hard one. Firstly, because we usually want both: more money and more time off. And secondly, whether we plan it this way or not... Read More

This is something I have been banging out about for a while, but what the feck! happened to Leadership in this country? Read More

Inspiration often precedes innovation, a topic I love. This is my third installment on the subject.  The first is titled, “2010: The Year o Read More

Surprisingly, sometimes saying no to your customers can actually help you to better serve them and increase the profitability of your business. Learn how to do it now. Read More

LinkedIn isn’t just a tool for businesses to expand their brand on, but individuals like bloggers can benefit a lot if they spend some time on it. As a blogger myself, the following are five benefits that this social networking site could befit you as a blogger. Read More