Copysugar voted on the following stories on BizSugar

Whether we like it or not, people judge us based on our looks. First impressions matter more than we'd like to think. In the business world, first impressions are even more important. Read More
Work taking a toll on your personal life? These 7 ways will help you achieve a perfect work/life balance that you have always desired. Read More

Marketing - Sell Benefits, Not Features

Avatar Posted by DaveEdwards under Advertising
From https://covedigital.co.uk 3703 days ago
Made Hot by: problogger78 on October 16, 2014 2:20 am
Selling features rather than benefits is without doubt one of the most common content and copywriting errors.
Here's how you actually start converting your prospects. Read More
An easy-to-read infographic on how travelers book and plan their travels and what devices they normally use.
Read More
I know. I know. I have told you about this before. But you are still not doing it, are you? One of our executive coaches for the Profit Club was a client of mine for years. Amy heard me telling her to do this exact thing many times. She resisted it. Like you are. Read More
Time management can be a real pain in the neck for many employers from a logistical standpoint. Stop spending time holding employees' hands and get back to growing your business! Read More
Small business owners looking for a good way to keep track of their business finances should consider the cash basis accounting system. Here is why Read More
Started in his home, Jeff Bezos started a business and began to reach for his dream. In the video below he will tell his story about how it all began (which is very fun) Read More
How many new leads did your website bring you last week? If you cringed a little while considering your response, it’s time to rethink your landing pages. Read More
Let’s face it – videos are expensive

In fact I have seen some companies charge several thousand dollars for a one minute video – WOW.

And yet, under the right circumstances, they do add a nice touch to a presentation or home page.

After all, I can personally attest to being a visual learne Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!