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Mass-market deployment of stronger authentication tools like two-factor authentication boils down to the impact on the user experience Read More

With the holidays quickly approaching, businesses are beginning to think about their holiday marketing campaigns. In fact, last year it was reported that 50 percent of marketers created and launched a holiday campaign before Halloween. Many of those campaigns will include promotions and giveaways. Read More

Most entrepreneurs spend far too much time thinking negatively about competitors, and can’t resist making derogatory statements about them to their own team, investors and even to customers. This approach only makes these important constituents question your integrity, intelligence and your underst Read More

You can’t overestimate the importance of customer retention. Loyal customers are likely to buy more often from you and spend more money on each purchase. Plus, keeping customers costs less than continually acquiring new ones. Read More

Are your website exit popups giving you the conversions you need?

Exit popups are one of the best ways of generating qualified emails, increasing your blog subscriptions and even getting potential customers to try out your free trial.

Learn more... Read More

In recent years, the US labor market began to recover, and today it demonstrates good activity. More US labor trends inside. Read More

For those not in the loop, content marketing is creating content and sharing that content to get it in front of potential customers. Read More

Although this was never a full on customer to begin, it’s a tough blow to lose a prospective customer to the competitor so early on, especially when you’re only a few weeks away from release. Read More

Do you follow some fake Twitter accounts? Could you be fooled in your business by Twitter?

Elliott outs some of Twitter's greatest fake accounts and discusses his struggle to get verified. Read More

Building a career on Vine is no longer out of the norm. The video-sharing app is home to millions, brands and users alike. So naturally, many have tried to stand out from the crowd. Watch the video to understand and learn how KC James rose to fame and fortune by using the platform. Read More