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What do you consider your most important piece of marketing material? Your catalog? Your direct mail? Your advertisements? Your social media accounts? How about your business card? Is that still as important as it once was or has it been replaced with LinkedIn and other contact apps on your never-m Read More

Being a leader requires you to rise above your struggles and bring the team forward. Be it an external challenge such as lack of resources or even an internal dilemma in the form of getting into one's head; the role of a leader challenges an individual to learn at the same time as imparting knowled Read More

As a long-time advisor to aspiring entrepreneurs, and a technology fan myself, I still meet dozens of techies with great solutions who assume they don’t need marketing to change the world. They subscribe to the myth that “if we build it, they will come.” In fact, with today’s information overload, Read More

What does emotion have to do with creating loyal, enthusiastic customers? Everything. Here's a close look at what makes emotional marketing so powerful and how you can use emotional marketing to connect with more prospective customers, create more loyal customers, and increase sales.

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Digital signature tools are changing the way we sign contracts and interact with documents. We show you the best tools on the market with integrations and workflows. Read More

Ever wonder why so many podcasters use Instagram to promote their show? In this post I go deep into this phenomenon and how you can take advantage of Instagram to market your podcast too! Read More

When in business it is vital to be able to communicate with your colleagues and customers. Knowing how to do so without insulting their intelligence is key to being able to sell an idea, or product or service. Using logic will also help you to be taken more seriously.

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If you have decided on a food franchise, there are some unique considerations for this type of business. Here are a few pros and cons. Read More

This is a global issue that everyone needs to be aware of, and by raising awareness, we can work to eradicate it forever. Read More

In this article, we have given an overview of how to start an online marketplace business and what are the pre-requisites you need to possess. Read More