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By Alex Pejak

Focus groups are an excellent way to reach out and connect with potential users and get their feedback or comments. In an organization, focus groups are generally used for planning, evaluation or marketing purposes — usually in order to improve a particular service or product, and Read More

These steps will help you break through the clutter and showcase yourself in the best light possible. Read More

While people and pages have always shown how many other people have circled them, Google has now added the ability to see how many times your profile or page has been Viewed. +Kenneth Manesse Sr. pointed out that now, on your profile page next to your follower count, there's a new metric called Vie Read More

The LEGO Movie has grossed nearly $400 million worldwide. It’s an impressive feat—especially when you consider LEGO was on the verge of brand oblivion a decade ago. LEGO’s comeback story is not only a great one. It’s one that can teach all organizations a few important lessons in brand survival. Read More

Make good titles for videos you post. Put keywords related to your product in the title. When you provide information of value to your viewers, your reputation will quickly spread as these views share your information with others. Read More

The average Internet user spends around two hours a day on social media – yet we hardly spend an hour each day on eating. However social media shouldn’t be seen as mundane or a chore for your company. The channel is an opportunity in itself – by leveraging the many and ever increasing possibilities Read More

Learn how Lindsey LaManna and the SAP Innovations blog are driving content marketing for the world leader in enterprise software and software-related services. Read More

How many brands are using custom content? What results are they seeing? And which tools are more popular? Find the answers and more in following infographic. Read More

It seems like some people have more time to get things done than others do, yet we all get 24 hours a day to get things accomplished. Start managing your time and stop letting it manage you. Read More

Social media is successful for one main reason, people like interaction and sharing information. Many businesses have a company intranet which they use to share important company information and updates, but what about taking this one step further and creating a company social media hub. Read More